Facebook’s ‘About us’ just got a facelift. If you haven’t noticed yet, there is a new feature located on the right side of your Facebook Business Page. Its called ‘Our Story’. And no, we’re not talking about “Facebook Stories”.
It allows you to tell your business story more effectively, through pictures, quotes and words. Unlike the previous ‘About’ section, there is a seemingly endless space for your text. You could even say it’s akin to a mini version of your website!
Paint a picture of who you are and what you’re all about. If you’ve already written about your business’ story on your website, you might find it easiest to copy and paste some of the text you already have, into this section.
Please note, Facebook’s “Our Story” feature is only visible from a desktop and is yet to hit mobile. We’ll keep you posted.